Our offer
We’ll fill your retreat, done for you, so you can book full groups predictably
We take on the whole path: from running the numbers and packaging to traffic, leads, and sales. You keep the guests and the list.
Who’s behind this
Since 2019, I’ve helped experts grow their profit
My clients made more than €20M through my funnels before AI came along. With AI, we now do it dozens of times faster and better. The playbooks are the same proven ones, and a launch that took months now takes days.
How the funnel works
From the first touch in an ad to a paid spot and repeat sales to your list.
This playbook is already proven
The funnels above have been tested far beyond one project. Hundreds of experts launched on these same playbooks and together made more than €20M in revenue.
Here’s the system we use to fill your retreats
Six steps, each with a clear deliverable.
We run the numbers on your retreat: how many leads you need, what price puts you in the black, and what you clear after costs. If the numbers don’t add up, we’ll tell you right away.
How it goes
On a call, we work with your numbers: price per spot, number of spots, venue and ad costs. We see at what price and fill rate the retreat pays off.
What you get
A financial model of your retreat. It shows how many leads you need, which price pays off, and how much you’ll make. Every decision after that rests on numbers.
What we do in this step 4 tasks
Unit economics by package
We calculate the profit on each package.
- Price and number of spots per package
- Cost per guest
- Margin and net profit
Break-even point
You know how many spots cover your costs.
- Fixed and variable costs
- The minimum fill rate that puts you in the black
Leads you need
The whole funnel in numbers, from leads to payments.
- Cost per lead and per participant
- Conversion at each funnel step
Profit and ROI forecast
What every euro you put in brings back.
- Revenue and EBITDA forecast
- Return on ad spend
Result: A financial model of your retreat: you know every number before launch.
In an interview, we draw out your experience and the result your guests get. We pin down why people will travel to you, and say it in your guests’ own words.
How it goes
We start with a conversation, before any site exists. We draw out what is already known about your retreat but has never been said out loud. Why it works for guests, which objections keep coming up, and what words explain it.
What you get
A message guide that replaces explaining. Any vendor, whether a copywriter, a designer, or a media buyer, picks it up and does the work without rounds of edits.
What we do in this step 4 tasks
Interview deep dive
Wording and stories that lived only in your head.
- A kickoff interview in a format that suits you
- A review of testimonials and past groups
- A list of guest results and objections
Message map and manifesto
Every vendor speaks the same language.
- The name of the retreat series and key terms
- Tone, and the wording we avoid
- A one-page retreat manifesto
Offer wording
An offer that stops a cold prospect.
- The specific need in place of a generic benefit
- 5–7 headline options to choose from
- The final offer and a short version for ads
Visual identity
A look people recognize in a second.
- Palette, fonts, layout techniques
- Rules for covers and ad creative
Result: Your retreat’s DNA guide. It answers “why do people travel to you” once and for all.
We build the retreat site, a chatbot, and message sequences around your program and location. People see themselves the second they land and move into the nurture sequence.
How it goes
Working from the message guide, we build a site that sells to a stranger and a bot that introduces you and the program. It all connects into one funnel that leads to a call.
What you get
A funnel that fills groups: site, bot, lead tracker, and nurture sequence. The asset stays yours and works for every retreat that follows.
What we do in this step 4 tasks
Retreat site
People see themselves the second they land.
- Copy from interviews with you and your guests
- Program, location, testimonials
- Easy to read on a phone
Chatbot and materials
The bot introduces you and the retreat.
- Video, program, and materials after the lead form
- Everyone who comes in stays on your list
Nurture sequences
A warm contact before the call.
- Messages for each stage of the decision
- Scripted reminders and follow-ups
Lead tracker
You see what stage each person is at.
- You get a notification for every new lead
- A status for every lead
Result: A retreat funnel: site, bot, and nurture sequence, ready to fill groups.
We hand you a 9-step call script, built from calls that ended in a payment. You lead the conversation toward a decision on a proven script.
How it goes
We go through calls that ended in a payment and build the script, from the introduction to booking and payment. You do the selling yourself: people buy from the person they’ve come to trust.
What you get
A sales map: a 9-step script, objection handling, and message templates. The conversation follows a proven path to a decision.
What we do in this step 3 tasks
9 call steps
A script from introduction to payment.
- Introduction and what the person is looking for
- Your story and the path to their goal
- Terms, price, and booking
Objection handling
Answers to common doubts, ready in advance.
- “Too expensive,” “let me think about it,” “not now”
- How to bring the conversation back to value
Message templates
Follow-up over chat after the call.
- Follow-up after the call
- Payment reminders
Result: A sales map: the script you use to sell yourself, with confidence.
We find people looking for a change on Instagram and Facebook, shoot videos from our scripts, and bring in leads from €6.70. Proven across three launches.
How it goes
We show ads to people who care about your topic and can easily travel to you. The ads carry videos of you speaking in your own words. That is what got sales going on our launches.
What you get
A stream of warm leads, each one logged in your lead tracker. A lead costs from €6.70, and a participant costs €43 to €209 in ad spend.
What we do in this step 3 tasks
Video scripts and editing
You shoot on your phone, we edit.
- Scripts written for your retreat
- Editing and ad copy
Ad setup and management
Instagram and Facebook, aimed at the right audience.
- Location and interests matched to your retreat
- New videos when the old ones go stale
Budget management
You pay the budget directly, from €500 a month.
- At the start, €500 is enough for the first payments
- After that, you put revenue back into ads
Result: Traffic: a stream of leads from a cold audience, from €6.70 each.
We message everyone within minutes, answer questions, screen out the tire-kickers, and book a call with you while the interest is warm. You never have to dig through DMs.
How it goes
We talk to the people who are still looking. We answer questions, clear up doubts, and get them booked on a call with you. You only talk to people who are interested.
What you get
A filled-in lead tracker and booked calls. Every weekday you get a report: how much was spent, how many leads came in, and who is booked.
What we do in this step 3 tasks
We message within minutes
We reply while the interest is hot.
- A message right after the lead form
- Answers to questions about the retreat
We screen and book
Only warm leads reach you.
- Tire-kickers screened out
- A call booked at a time that works
A report every weekday
You see what’s working.
- Ad spend, leads, booked calls
- Which videos bring in buyers
Result: Lead handling, done for you: you only talk to people who are interested.
For those who want more
Services between launches: we grow your list and warm traffic without ads.
We run your social for you
€600 per platform · 2 → €1,000 · 3+ → €1,500
We brand and run your social accounts: content plan, shoots from scripts, editing, and posting. Your list grows between launches.
We build your own CRM
€1,500
Your own database of clients and leads, with stages and analytics. It stays yours and works for every retreat that follows.
We launch a content engine for SEO and AI search
€2,500
We start a stream of articles so search engines and AI find you and send warm traffic without ads.
What matters to us
We’re on the hook for spots sold
We measure results in leads, calls, and payments. You keep the guests and the list.
We make nothing up
We work from your numbers and your message. We speak in your guests’ own words.
Five specialists, one system
Strategist, copywriter, designer, media buyer, and sales rep, with no scattered vendors.
We earn when you earn
We take a percentage of sales to your list. Our growth is tied to your results.
Timeline
Your first leads come in a week after launch
We build the system in 7 days. We start filling the group at least 3 weeks before the retreat date, so there’s no scramble.
- 7 daysto build the system, done for you
- 1 weekto the first leads from ads
- 3 weeksminimum before the retreat date
Build your package
Check what you need and see the cost right away: the one-time build and the monthly management. The ad budget is separate.
One-time: system build
Monthly: traffic and management
You pay the ad budget directly to the ad platform, from €500 a month.
- First month€4,800 + ad budget
- Each month after€800 + ad budget
Everything we build once stays yours and works for every retreat that follows.
What we need from you to start
Record videos
From our scripts, on your phone, in your own words.
Get on calls
With the people we book for you. We do the rest.
An ad budget
From €500 a month, paid directly to the ad platform.
We build the system once, and it stays yours
The site, bot, lead tracker, and analytics work for every retreat that follows. After that, you pay only for traffic and management, month by month.
One-time
System build
Steps 1–4 stays yours
The numbers, your message, the funnel, and the sales map. The asset works for every retreat that follows.
Monthly
Traffic and management
€800 a month + ad budget
Ads, lead handling, and reports. You pay the ad budget directly, from €500 a month.
On request
Social · CRM · SEO
add-on between launches
We grow your list and bring in warm traffic without ads.